Representation matters. Leo Albea is a Filipino American director and producer, crafting stories that add diversity to our digital world. His expertise meets at the intersection of data and creativity - lending to his ability to build content that engages viewers while optimizing for the varying algorithms at play on different platforms.
He has over 3 Billion organic views under his belt as a filmmaker and has a demonstrated track record of producing viral content, having also created the most watched Facebook video in the world in 2020 in the Home & DIY Category, which now has over 800+ Million organic views.
Currently, he serves as the Director of Content for the Philippine’s top-grossing social app, Kumu, as well as the Consulting Creative Director for Summit Media, the Philippines’ largest digital lifestyle network. The brands that work under his direction span the fashion, beauty, entertainment, food, tech, and finance industries.
He also leads One Down, a Filipino-centered media platform that is the most engaged Filipino American publisher on Facebook, having created viral series like, Breaking The Tabo which garnered 10 million organic views since releasing.
Leo’s experience within viral content creation, Filipino culture, and platform algorithms make him a competitive leader in the emerging media & entertainment space, specifically within emerging markets both in Southeast Asia and Asian Americans. If you’re a content creator or media company looking to make your organization competitive within this market, let’s connect - business@leoalbea.com.